INTRO: FRESH INSIGHTS FOR YOUR SOCIAL VIDEO STRATEGY
Extend audience reach and revenue. 63 percent of all sports fans are interested in paying for an OTT service. But making sense of the increasingly crowded OTT...
This eBook is your complete guide to managing competitive intelligence on social. Over the coming sections we’ll look at: • What is competitive intelligence? • Where to look for competitive insights • How to set up your competitive intelligence strategy • What to look for in a monitoring and reporting too
This eBook is split into two sections: How you can get usefulinformation from social data to help your business, and how you can use social to communicate effectively with all of your stakeholders.